Strategy means making clear-cut choices about how to compete.

Its a marathon, its not a sprint. Ten years. Fifteen years. You've got to get up everyday, with a new idea, a new spin, and you've got to bring it to work, every day

No one is doing something in your business - getting a sale, having a key customer, working on an R&D project - doing anything that's more important than something you say is going to change the company.

In my lifetime, Mitt Romney is the most qualified leader I've ever seen run for the presidency of the United States.

When the amount of change externally exceeds the amount of change internally, the end is in sight.

You measure your people and you take action on those that don't measure up.

If GE's strategy of investment in China is wrong, it represents a loss of a billion dollars, perhaps a couple of billion dollars. If it is right, it is the future of this company for the next century.