A strategy is something like, an innovative new product; globalization, taking your products around the world; be the low-cost producer. A strategy is something you can touch; you can motivate people with; be number one and number two in every business. You can energize people around the message.

Too many people believe that one big, public success will solve their self-confidence problems forever. That only happens in the movies. In real life, the opposite strategy is what works. Call it the small victo-ries approach. In time you will discover that all failing really does teach you something you needed to know- so you can regroup and stretch again, with ever more...nerve.

For a large organization to be effective, it must be simple.

Management is all about managing in the short term, while developing the plans for the long term.

There are only two sources of competitive advantage: the ability to learn more about our customers faster than the competition and the ability to turn that learning into action faster than the competition.

No one is guaranteed a job in this.

If you're not in Germany, you're not in Europe. And if you're not in Asia, you're nowhere.