Worry more about being social, and worry less about doing social media

Give away everything you know, one bite at a time.

For decades, the key question has been 'how valuable is the brand?' The key question moving forward is 'how valuable are your apps?'

True influence drives action, not just awareness.

You must market your marketing.

Smart marketing is about help not hype.

Worry more about being social, and worry less about doing social media