I think technology advanced faster than anticipated. In that whirlwind, a lot of companies didn't survive. The reason we have done well is because, even in that whirlwind, we kept heads-down focused on the customers. All the metrics that we can track about customers have improved every year.
Jeff BezosI knew that if I failed I wouldn't regret that, but I knew the one thing I might regret is not trying.
Jeff Bezos