The framework I found which made the decision incredibly easy was what I called — which only a nerd would call — a “regret minimization framework.” So, I wanted to project myself forward to age 80 and say, “Okay, now I’m looking back on my life. I want to have minimized the number of regrets I have.”
Jeff BezosI strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.
Jeff BezosIf you build a great product or service, people will talk about it. But it starts with having something that's worth talking about.
Jeff BezosFor every leader in the company, not just for me, there are decisions that can be made by analysis. These are the best kinds of decisions!
Jeff BezosOur biggest cost is not power, or servers, or people. It's lack of utilization. It dominates all other costs.
Jeff Bezos