All businesses need to be young forever. If your customer base ages with you, you're Woolworth's.

Determine what your customers need, and work backwards.

Read the Declaration of Independence to your children as a tradition every Fourth of July. Make sure they understand why the word "pursuit" precedes the word "happiness."

Cultures, for better or worse, are very stable.

Our premise is there are going to be a lot of winners. It's not winner take all. Other people do not have to lose for us to win.

You have to use your judgment. In cases like that, we say, 'let's be simple minded. We know this is a feature that's good for customers. Let's do it.

I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.