There'll always be serendipity involved in discovery.

We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.

When [competitors are] in the shower in the morning, they're thinking about how they're going to get ahead of one of their top competitors. Here in the shower, we're thinking about how we are going to invent something on behalf of a customer.

One of the huge mistakes people make is that they try to force an interest on themselves. You don't choose your passions; your passions choose you.

There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.

I never worked on the school newspaper.

Cleverness is a gift, kindness is a choice. Gifts are easy-they're given after all. Choices can be hard.