Real estate is the key cost of physical retailers. That's why there's the old saw: location, location, location.
Jeff BezosIf you're not stubborn, you'll give up on experiments too soon. And if you're not flexible, you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve.
Jeff BezosI'm not saying that advertising is going away. But the balance is shifting. If today the successful recipe is to put 70 percent of your energy into shouting about your service and 30 percent into making it great, over the next 20 years I think that's going to invert.
Jeff BezosWhat I want to talk to you about today is the difference between gifts and choices. Cleverness is a gift, kindness is a choice. Gifts are easy - theyโre given after all. Choices can be hard. You can seduce yourself with your gifts if youโre not careful, and if you do, itโll probably be to the detriment of your choices.
Jeff Bezos