I wanted to project myself forward to age 80 and say, โOK, Iโm looking back on my life. I want to minimise the number of regrets I have.โ And I knew that when I was 80, I was not going to regret having tried this. I was not going to regret trying to participate in this thing called the Internet that I thought was going to be a really big deal. I knew that if I failed, I wouldnโt regret that. But I knew the one thing I might regret is not ever having tried. I knew that that would haunt me every day.
Jeff BezosOne of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
Jeff BezosBecause, you know, resilience - if you think of it in terms of the Gold Rush, then you'd be pretty depressed right now because the last nugget of gold would be gone. But the good thing is, with innovation, there isn't a last nugget. Every new thing creates two new questions and two new opportunities.
Jeff Bezos