We're working to lower the cost of spaceflight so that many people can afford to go and so that we humans can better continue exploring the solar system. Accomplishing this mission will take time, and we're working on it methodically.

Above all else, align with customers. Win when they win. Win only when they win.

The human brain is an incredible pattern-matching machine.

Amazon.com strives to be the e-commerce destination where consumers can find and discover anything they want to buy online.

We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.

But there's still so much you can do with technology to improve the customer experience. And that's the sense in which I believe it's still Day One, and that it's early in the day. If anything, the rate of change is accelerating.

Obsess about customers, not competitors.