Our vision is every book ever printed in any language [fetched and viewable on our eBook Kindle device] in under 60 seconds.

The framework I found which made the decision incredibly easy was what I called — which only a nerd would call — a “regret minimization framework.” So, I wanted to project myself forward to age 80 and say, “Okay, now I’m looking back on my life. I want to have minimized the number of regrets I have.”

If you double the number of experiments you do per year you're going to double your inventiveness.

If you build a great product or service, people will talk about it. But it starts with having something that's worth talking about.

If you have a business model that relies on customers being misinformed, you better start working on changing your business model.

Cultures aren’t so much planned as they evolve from that early set of people.

There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.