In sales, it's not what you say; it's how they perceive what you say.

When you begin to give value to the world, somehow the people you affect will find a way to tell you. Even if it takes a couple of years.

Everything you need to know about a customer has been written by them or about them. And it lives on the Internet. All you have to do is uncover it. And use it.

It never ceases to amaze me that companies will spend thousands of hours and millions of dollars teaching people 'how to sell,' and not one minute or not $10 on 'why they buy.' And 'why they buy' is all that matters.

The biggest mistake businesses make is advertising before they have become well known.

Quality performance starts with a positive attitude.

Create a story of WOW that will be retold.