Design is a word that's come to mean so much that it's also a word that has come to mean nothing.
As consumers we are incredibly discerning, we sense where has been great care in the design, and when there is cynicism and greed.
As a kid, I remember taking apart whatever I could get my hands on.
Simplicity is really hard.
We shouldn't be afraid to fail- if we are not failing we are not pushing.
A small change at the beginning of the design process defines an entirely different product at the end.