What you actually want to do with every single employee, every single day is expand the scope of their responsibilities until it breaks.

The first thing that editor does is they take out a red pen, or nowadays you go online, and they start striking things. Basically eliminating things, the biggest task of an editor is to simplify, simplify, simplify and that usually means omitting things.

Usually when you hire more engineers, you actually don't get that much more done, you actually sometimes get less done.

You need to simplify the value proposition in the company's metrics for success on a whiteboard.

There are three things you need to do as a CEO-founder. Think strategically, drive design, and drive technology. Some people who are really good at one can build a pretty foundational company. Most people who are very successful are good at two. But Jack is the only person in the Valley I've met who's all three. He's a first-rate strategist, a first-rate designer, and a first-rate technologist.

I think you must have your own office. I don't believe ever in shared office spaces.

So that's your job too, to clarify and simplify for everybody on your team. The more you simplify the better people will perform.