Your business should be defined, not in terms of the product or service you offer, but in terms of what customer need your product or service fulfills. While products come and go, basic needs and customer groups stay around, i.e., the need for communication, the need for transportation, etc. What market need do you supply?
Ken BlanchardIt's really hard to be a servant leader because we come into this world as a baby in a self-survival mode. Life is a journey toward service.
Ken BlanchardIn the past a leader was a boss. Today's leaders must be partners with their people... they no longer can lead solely based on positional power.
Ken Blanchard