[In 2011] What Steve Jobs did was simply make everything and everyone better.
Actions speak louder than meetings.
Throughout history, the technology always comes first. It's just technology for a while, until the day we artists inherit it.
Hey! You can be more than just a car company. You can be more than just a pet food company. You can aspire to loving dogs, rather than just feeding dogs.
Good advertising is a dialog with people.
Ultimately, if you are doing great work, the money will come.