Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.

Most people who are deemed 'mean' are usually perfectionist who make mediocre people unhappy, cause they put more pressure on them then they can handle.

Steve [Jobs] is unique. There aren't many clients that are like that. You have one guy that you really work for. That's very rare.

When creatively passionate people get together to start a company, the energy and camaraderie is really pretty stimulating.

Consumers never complain about ads being too smart.

If you think you have a better mousetrap or car, or shirt, or whatever, you've got to tell people.

There's an independence to surfing, it's just you and the ocean. There aren't a bunch of rules.