Advertising can be a very frustrating business.

An incredible advertising career is not about creating an incredibly amazing ad, it's about making an incredible amazing ad every single day of your career, it's about getting those adds killed, and resurrecting them over and over again. It's about your season average not that occasional home-run.

[In 2004] That's how I got a relationship with Steve Jobs. Because I listened really hard to him cause he's the smartest guy I ever worked for.

If it's been done, do it better. If it hasn't been done, do it so well that better is not an option.

Hey! You can be more than just a car company. You can be more than just a pet food company. You can aspire to loving dogs, rather than just feeding dogs.

Advertising can be a very frustrating business.

Creative people are 50% ego and 50% insecurity.