What do you want your business to do? Make money, of course. To pay for people and supplies, to be able to grow.
Margaret HeffernanCustomers who have to come back and spend, or customers who just don't want the hassle of leaving - those are the ones who are most worth attracting.
Margaret HeffernanWhen we confront facts and fears, we achieve real power and unleash our capacity for change.
Margaret Heffernan