American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.

Most criticism of advertising is written in ignorance of what actually happens inside these agencies.

Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.

If advertising is not an official or state art, it is nonetheless clearly art.

Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.

The story of journalism, on a day-to-day basis, is the story of the interaction of reporters and officials

Objectivity, in this sense, means that a person's statements about the world can be trusted if they are submitted to established rules deemed legitimate by a professional community. Facts here are not aspects of the world, but consensually validated statements about it.