Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service. It is capable of being presented as a discipline, capable of being learned, capable of being practiced. Entrepreneurs need to search purposefully for the sources of innovation, the changes and their symptoms that indicate opportunities for successful innovation. And they need to know and to apply the principles of successful innovation.

The 1st question the effective decision-maker asks is: 'Is this a generic situation or an exception?'

We can't make people better by trying to eliminate their weaknesses, but we can help then perform better by building on their strengths.

We know nothing about motivation. All we can do is write books about it.

All great change in business has come from outside the firm, not from inside.

Inside an organization there are only cost centers. The only profit center is a customer whose check has not bounced.

Rank does not confer privilege or give power. It imposes responsibility.