Leadership is an achievement of trust.

Leadership is not rank, privileges, title or money. It is responsibility.

It takes far less energy to move from first-rate performance to excellence than it does to move from incompetence to mediocrity.

Doing the right thing is more important than doing the thing right.

No institution can possibly survive if it needs geniuses or supermen to manage it. It must be organized in such a way as to be able to get along under a leadership composed of average human beings.

Innovative efforts should never report to line managers charged with responsibility for ongoing operations. The new project is an infant and will remain one for the foreseeable future, and infants belong in the nursery. The 'adults', that is, the executives in charge of existing businesses or products will have neither the time nor understanding for the infant.

Management is not being brilliant. Management is being conscientious.