The manager is a servant. His master is the institution he manages and his first responsibility must therefore be to it.

The really important things are said over cocktails and are never done.

A business exists because the consumer is willing to pay you his money. You run a business to satisfy the consumer. That isn't marketing. That goes way beyond marketing.

There's nothing so useless than executing a task efficiently when it actually never should have been executed at all.

What managers decide to stop doing is often more important than what they decide to do.

I'm a writer. I could not or would not ever run a business. I don't even have a secretary. And contrary to some of the stereotypes, entrepreneurs are not loners. I am.

Everything requires time. It is the only truly universal condition. All work takes place in time and uses up time. Yet most people take for granted this unique, irreplaceable, and necessary resource. Nothing else, perhaps, distinguishes effective executives as much as their tender loving care of time.