As to the idea that advertising motivates people, remember the Edsel.
If you want something new, you have to stop doing something old
With Christianity, freedom and equality became the two basic concepts of Europe; they are themselves Europe.
What we are good at comes easy, and we believe that unless it comes hard, it can't be very good.
When a subject becomes totally obsolete we make it a required course.
The young knowledge worker whose job is too small to challenge and test his abilities either leaves or declines rapidly into premature middle age, soured, cynical, unproductive.