Checking the results of a decision against its expectations shows executives what their strengths are, where they need to improve, and where they lack knowledge or information.

Culture eats Christianity for breakfast.

No executive has ever suffered because his subordinates were strong and effective.

When a subject becomes totally obsolete we make it a required course.

The new information technology... Internet and e-mail... have practically eliminated the physical costs of communications.

Cultivate a deep understanding of yourself - not only what your strengths and weaknesses are but also how you learn, how you work with others, what your values are, and where you can make the greatest contribution. Because only when you operate from strengths can you achieve true excellence.

True marketing starts...with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"