My job is to listen to ideas, maybe cook up a few of my own, and make decisions based on what's good for the shareholders and for the company.

I don't consider myself enigmatic, but I don't spend a lot of time thinking about my public persona.

It is possible to tell a customer "no", and have the customer thank you for doing it

Play by the rules, but be ferocious.

Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions.

There comes a time in every life when the past recedes and the future opens. It's that moment when you turn to face the unknown. Some will turn back to what they already know. Some will walk straight ahead into uncertainty. I can't tell you which one is right. But I can tell you which one is more fun.

Nike is a marketing-oriented company, and the product is our most important marketing tool.