I'm Phil Knight, and I don't believe in advertising.
I truly believe the American consumer doesn’t want to buy products made under abusive conditions.
Make history or be a part of it.
I still get real nervous when I go in front of more than two people.
Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions.
A brand is something that has a clear-cut identity among consumers, which a company creates by sending out a clear, consistent message over a period of years until it achieves a critical mass of marketing.