I believe most in educated intuition, in what you get through profound experience.

It would seem that more than function itself, simplicity is the deciding factor in the aesthetic equation. One might call the process beauty through function and simplification.

People will turn to you, follow you, support you only as long as they are confident that you are doing your best.

The adult public's taste is not necessarily ready to accept the logical solutions to their requirements if the solution implies too vast a departure from what they have been conditioned into accepting as the norm.

It's a simple exercise; a little logic, a little taste, and the will to cooperate.

I sought excitement and, taking chances, I was all ready to fail in order to achieve something large.

Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended.