I believe most in educated intuition, in what you get through profound experience.

Industrial design keeps the customer happy, his client in the black and the designer busy.

The adult public's taste is not necessarily ready to accept the logical solutions to their requirements if the solution implies too vast a departure from what they have been conditioned into accepting as the norm.

Ugliness does not sell.

Design, vitalized and simplified, will make the comforts of civilized life available to an ever-increasing number of Americans.

People will turn to you, follow you, support you only as long as they are confident that you are doing your best.

No manufacturer, from General Motors to the Little Lulu Novelty Company, would think of putting a product on the market without benefit of a designer.