If America wants to make "made in America" a symbol of excellence and worth. They have to make everything of high quality, otherwise the best.

No manufacturer, from General Motors to the Little Lulu Novelty Company, would think of putting a product on the market without benefit of a designer.

It all must start with an inspired, spontaneous idea.

The main goal is not to complicate the already difficult life of the consumer.

Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended.

I alienated the automotive industry by saying that cars should be lightweight and compact.

Industrial design keeps the customer happy, his client in the black and the designer busy.