Every great movement in the world starts with a tiny group of people who simply refuse to accept a situation.

One day offices will be a thing of the past

Remember the to-do list but don't forget the to-be list.

We, we - as I say, we go in and shake up other industries and I think, you know, we do it differently and I think that industries are not quite the same as a result of Virgin attacking the market.

Building a business is not rocket science, it's about having a great idea and seeing it through with integrity.

Be swift to take advantage of business opportunities. Bigger companies are too cumbersome to move quickly; this can be a competitive advantage for you.

So I've seen life as one long learning process. And if I see - you know, if I fly on somebody else's airline and find the experience is not a pleasant one, which it wasn't in - 21 years ago, then I'd think, well, you know, maybe I can create the kind of airline that I'd like to fly on.