When only a little can be done, doing it becomes the greatest you can do.

In a service situation, each delay can mean many unsatisfied customers, each one telling many more.

Testimonials describe what has been, and are a promise of what is to come.

Making an honest mistake is acceptable. Failing to fix it is not.

Never rest on past success. Create something better.

Preparation is good, but customers need results.

The first step to delighting your customers is being there when they need you.