Be the mirror in which people admire their true potential.
Acting after being asked is compliance. Acting without being asked is kindness.
If customers say you're just 'all right', you've not done enough, you've failed to delight.
Sometimes we become so expert in our own domain, we forget that customers may be less familiar.
You can't find what doesn't exist, but you can create it.
Plans turn promises into results and dreams into realities.