Instead of just asking 'How did I do?' ask 'How can I do more?'

When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).

Be the mirror in which people admire their true potential.

Selfless acts are a source of profound meaning for your self and your life.

If you want to stay in business, satisfy customers. If you want to excel in business, delight customers.

Don't wait. Tomorrow may be too late to do the things you can today.

Give your customers what they want today, and help them see tomorrow.