Enjoy your work so that others may enjoy the results.
Say it with words. Show it with action.
Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
If your customers have to ask you for it, you haven't been thinking far enough ahead.
Selfless acts are a source of profound meaning for your self and your life.
Constant acts of goodness are worth far more than rare acts of greatness.