Developing a personal connection with anyone you're trying to do a big deal with is really important.
Unfortunately the trick to great execution is to say no a lot.
You have to be intense. This only comes from the CEO, this only comes from the founders.
If someone is difficult to talk to, if someone cannot communicate clearly, it's a real problem in terms of their likelihood to work out.
If you want something in a deal, just ask for it.
The best founders work on things that seem small but they move really quickly. They get things done really quickly.