You need to have a culture where people have very high quality standards in everything the company does, but still move quickly.

Here's a good rule of thumb: don't worry about a competitor at all, until they're actually beating you with a real shipped product.

There's no way I know, to get through the pain of a startup without belief that the mission really matters.

Why now, why is this the perfect time for this particular idea, and to start this particular company?

The way you get deals done and the way you get good terms, is to have a competitive situation.

Every company has a rocky beginning.

The company just needs to see you as like this maniacal execution machine.