People that are really smart and that can learn new things can almost always find a role in the company as time goes on.
Share results (financial and key metrics) with the company every month.
If you want something in a deal, just ask for it.
Most good founders that I know at any given time have a set of small overarching goals for the company that everybody in the company knows.
Experience matters for some roles and not others.
1 of the hardest parts about being a founder, is that there are a 100 important things competing for your attention each day.