Make a decision. It doesn't have to be a wise decision or a perfect one. Just make one.

If you can't sell to 1 in 1000, why market to a million?

A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or service over another.

If you're working with a spreadsheet or a thread of correspondence or a set of data, I'm not sure you're doing your best work if you're doing it on an iPhone.

A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.

When your art fails, make better art.

The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.