Any customer that walks away, disrespected and defeated, represents tens of thousands of dollars out the door, in addition to the failure of a promise the brand made in the first place. You can't see it but it's happening, daily.

The only people who get paid what they're worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map.

The job is not the work.

The biggest takeaway for anyone seeking to write is this: don't go looking for the way other authors do their work. You won't find many who are consistent enough to copy, and there are enough variations in approach that it's obvious that it's not like hitting home runs or swinging a golf club. There isn't a standard approach, there's only what works for you (and what doesn't).

If you're not uncomfortable in your work as a leader, it's almost certain you're not reaching your potential as a leader.

If the game is designed for you to lose, don't play that game. Play a different one.

Any customer that walks away, disrespected and defeated, represents tens of thousands of dollars out the door, in addition to the failure of a promise the brand made in the first place. You can't see it but it's happening, daily.