It's far easier to put your future into someone else's hands than it is to slog your way forward, owning the results as you go.

The only people who get paid what they're worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map.

Popular is not the same important, or often, not the same as good.

Habits are more powerful than fears.

We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.

So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.

People are not afraid of failure, they're afraid of blame.