Connect, create meaning, make a difference, matter, be missed.

Instead of working hard to keep their share of a shrinking pie, or working even harder to make sure the industry stays as is, I think the most essential thing legacy book industry players can do is set up independent ventures with great people and little interference and work really hard to put themselves out of business by starting at the bottom, not by reinforcing the top.

The way you make something happen is to do something that a fool could screw up.

Surprise and delight and connection are remarkable.

Set up a life you don't need to escape from.

The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.

The only reason to buy a paper book any longer is to own it and cherish it and remember it and tell a story about it.