If you use your money to create exceptional products and services, you won't need to spend it on advertising.
Seth GodinYou're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome. You can't merely wing it and expect to keep up with them. Setting aside all the safety valves and pleasant distractions is the first way to send yourself the message that you're playing for keeps
Seth GodinI donโt think the shortage of artists has much to do with the innate ability to create or initiate. I think it has to do with believing that itโs possible and acceptable for you to do it. Weโve had these doors open wide for only a decade or so, and most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
Seth Godin