Optimism is the most important human trait, because it allows us to evolve our ideas, to improve our situation, and to hope for a better tomorrow.
Seth GodinNo, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
Seth GodinPart of leadership (a big part of it actually) is the ability to stick with the dream for a long time.
Seth Godin