The way to get unstuck is to start down the wrong path, right now.

And the reason is that until Wonder came along and figured out how to spread the idea of sliced bread, no one wanted it. That the success of sliced bread... is not always about what the patent is like, or what the factory is like - it's about can you get your idea to spread, or not.

The only path to amazing runs directly through not-yet-amazing

The resistance is the voice in your head telling you to use bullets in your PowerPoint slides...It’s the voice that tells you to leave controversial ideas out of the paper you’re writing, because the teacher won’t like them. The resistance pushes relentlessly for you to fit in.

Many people believe that great designers get great clients. It's the other way around.

The good news is that more than ever, value accrues to those that show up, those that make a difference, those that do work that matters.

Playing safe is very risky.