The way to get unstuck is to start down the wrong path, right now.

When you can swim, who cares how deep the water is?

The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you're with wants to hear more even after the elevator ride is over.

Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.

You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action.

Increasingly, there are only two kinds of companies: brave and dead.

A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or service over another.