Selling to people who actually want to hear from you is more effective than interrupting strangers who don't.
Seth GodinIf you don't know how it works, find out. If you're not sure if it will work, try it. If it doesn't make sense, play with it until it does. If it's not broken, break it. If it might not be true, find out.
Seth GodinFitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
Seth Godin