Repeating easy tasks again and again gets you not very far. Attacking only steep cliffs where no progress is made isnโt particularly effective either. No, the best path is an endless series of difficult (but achievable) hills.
Seth GodinPain s the truth of art. Art is not a hobby or a pastime. It is the result of an internal battle royal, one between the quest for safety and the desire to matter.
Seth GodinFitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
Seth GodinThe reason business writing is horrible is that people are afraid. Afraid to say what they mean, because they might be criticized for it. Afraid to be misunderstood, to be accused of saying what they didn't mean, because they might be criticized for it.
Seth Godin