Angry Birds is a very simple idea but its one of those games that I immediately appreciated when I first started playing, before wishing that I had been the one to come up with the idea first.

What I'm really excited about is that continued challenge to create things that gamers of all experiences can play.

When I'm making video games today, I want people to be entertained. I am always thinking, How are people going to enjoy playing the games we are making today? And as long as I can enjoy something other people can enjoy it, too.

I feel more reassured with physical media. Entertainment is something that will not just become digital.

I always try to create new experiences that are fun to play.

What if everything you see is more than what you see--the person next to you is a warrior and the space that appears empty is a secret door to another world? What if something appears that shouldn't? You either dismiss it, or you accept that there is much more to the world than you think. Perhaps it is really a doorway, and if you choose to go inside, you'll find many unexpected things.

A late game is only late until it ships. A bad game is bad until the end of time