When I was a kid, I was a bit of a space geek. I loved the space program and all things NASA. I would read books about our solar system; I had pictures of the Space Shuttle on my bedroom wall. And yes, I even went to Space Camp.
Simon SinekFollowing takes why. Transactions take what. It has to be real. It has to be the same for writing a book.
Simon SinekVision is a destination - a fixed point to which we focus all effort. Strategy is a route - an adaptable path to get us where we want to go.
Simon Sinek