We pursue exercise even though empirically we see no benefit from the energy we're spending and we're hurting. So empirically we should quit. The why is exactly the same thing. You persist even though there are some short-term stresses and even though there is some uncertainty.
Simon SinekThose who lead inspire us Whether they are individuals or organizations, we follow those who lead not because we have to but because we want to.
Simon SinekI don't enjoy eating humble pie; it never tastes good. But I do appreciate it when it happens.
Simon SinekPeople don't buy what you do; they buy why you do it and what you do simply proves what you believe.
Simon Sinek