It is better to disappoint people with the truth than to appease them with a lie.

Simple ideas are easier to understand. Ideas that are easier to understand are repeated. Ideas that are repeated change the world.

All organizations start with WHY, but only the great ones keep their WHY clear year after year.

We should invest in people not ideas. A good idea is often destroyed by bad people and good people can always make a bad idea better.

When we tell people to do their jobs, we get workers. When we trust people to get the job done, we get leaders.

We have no choice, we must all die. How we live, however, is entirely of our choosing.

I need an army. I need people out there who are either preaching with me to different audiences that I can't get to or who are implementing the work and helping people actually learn their why or practice their why or implement their why because I don't do that.