A leader, first and foremost, is human. Only when we have the strength to show our vulnerability can we truly lead.

What I thought I developed all of those years ago was a pattern to understand communication.

We don’t do business with companies. We do business with people.

It is not the genius at the top giving directions that makes people great. It is great people that make the guy at the top look like a genius.

When you start with why, which decision you make becomes very easy. It is so hard to do when you may suffer a short term loss or you may lose out on some short term gain. But in the long run it's way more powerful and way more stable.

If everything goes right, we get a good experience. If everything goes wrong, we get a good story.

Knowledge is understanding based on what has been studied and learned. Wisdom is understanding based on what has been felt and experienced.